A selection of the books and campaigns I have worked on.
The Gruffalo
Brand Manager for The Gruffalo. Publishing and licensing strategy, web build management (award-winning), partnerships, advertising, social media launch, and management.
Room on the Broom
Publishing and licensing strategy, advertising, and partnerships for Julia Donaldson’s biggest book in the US.
Julia Donaldson
Marketing Brand Manager for Julia Donaldson, the biggest children’s author in the UK. Publishing strategy, web management, market research, event planning, partnerships, advertising, licensing, and social media management.
Ottolenghi: The Cookbook
Marketing for the launch of this cookbook phenomenon.
Launch of Yottam Ottolenghi’s first book, advertising, filming recipes, partnerships, events and signings.
Plenty
Marketing strategy, marketing, advertising, trailers, and partnerships for this beloved vegetarian cookbook. The second book by Yottam Ottolenghi.
Dear Zoo
Marketing strategy, website rebuild, website management, licensing, partnerships, and advertising.
Annabel Karmel
Publishing Brand Manager for Annabel Karmel the bestselling children’s cookery expert. Advertising, licensing, strategy, market research, and events.
Emily Gravett
Marketing for Emily Gravett’s books. Advertising, website rebuild, video production, and strategy.
Delia Smith
Part of the marketing team for Delia Smith, doyenne of British cookery.
Keep Calm and Carry on
Award-winning campaign for the book that started the Keep Calm and Carry On trend.
Little Red
Marketing for the New York Times Best Illustrated Children’s Book!
All These Things I’ve Done
Marketing for Gabrielle Zevin, New York Times bestselling author.
Mr Tiger Goes Wild
Marketing for this brilliant book from Peter Brown Caldecott Honor artist.
Launch of Yottam Ottolenghi’s first book, advertising, filming recipes, partnerships, events, and signings.
Lydia Monks
Marketing strategy, marketing, advertising, trailers, and partnerships for Lydia Monks’ books and her books with Julia Donaldson.
It’s a Book
Marketing for Kate Greenaway winning author, Lane’s Smith’s, UK books.
Jo-Anne Blanco
Marketing for Jo-Anne Blanco’s Fata Morgana series. Marketing strategy and execution. Advertising, outreach, website build, and management. Social media management.
The Eye of Ra
Marketing Strategy for this Gold Recipient, Mom’s Choice Awards Honoring Excellence winner.
Playing Doctor
Marketing strategy, web build, and management, social media management for this Amazon #1 bestselling author.